SINIAT NEW PRODUCT CAMPAIGN
Erm…we sent some plasterboard into space. Mainly because plasterboard is quite boring unless it’s in space. And also because it was actually a good way to demonstrate Weather Defence 2G’s main selling point: durability in tough conditions (it goes on the outside of buildings while they are being built).
Of the 85 architects we sent the DM to (including their very own piece of the payload) 36% got in touch.